BIG-BRAND THINKING

For local brands with big ambitions.

HiCL brings years of global brand-building and creative experience to businesses ready to grow.

From strategy to creative, we work closely with you to find the right solution for your brand – not a formula or a one-size-fits-all answer.

Because growth shouldn’t have to depend on more ads, promotions, and discounts.

You’ve built
the business.
Now let’s build
the brand.

Build a brand people choose.

• Thailand • Malaysia • Singapore • Indonesia • Philippines • Vietnam • Hong Kong • Taiwan • America

• Thailand • Malaysia • Singapore • Indonesia • Philippines • Vietnam • Hong Kong • Taiwan • America

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WORK
A split black and white photo with a woman on the left and a man on the right, the woman has freckles and short dark hair, the man is wearing headphones and is speaking into a microphone. There is a yellow vertical banner in the center with the text 'B-Quik DESTINATION x POD THANACHAI' and a yellow car illustration at the bottom.
A split black and white photo with a woman on the left and a man on the right, the woman has freckles and short dark hair, the man is wearing headphones and is speaking into a microphone. There is a yellow vertical banner in the center with the text 'B-Quik DESTINATION x POD THANACHAI' and a yellow car illustration at the bottom.

Work across categories.
Built around the same goal: recognition.

tim@hicreativelabbkk.com

What People Say:

– One of the best Creative Directors I have ever worked with.

Tim isn’t just a Creative Director — he’s a partner who understands both the market and the customer. That’s why his work connects on every level.

Masao Tsutsumi
President, Nissan ASEAN and Thailand

– He was just brilliant — totally understood what we were after.

All the best to him; no doubt he’ll do great things wherever he goes.

Shivani Goswami
Area Marketing Director at MasterCard

– One of the most dedicated and insightful creative leaders I’ve worked with.

He combines creativity with genuine warmth and understanding — always open, supportive, and easy to collaborate with. Working with him just makes the work (and the process) better.

Praval Rojanaphruk
Marketing Director - Thai Jewels Energy Drink at OSOTSPA CO., LTD.

– A Creative Partner Who Can Spark Genuine Cultural Relevance.

"Tim blends bold strategic vision with hands-on creative execution. He listens intently to brand and business goals, then elevates the work beyond expectations, always aiming to create something unforgettable rather than just another fleeting campaign."

Chayapak Laisuwan
Communication Leader, Nissan Thailand

– Tim pushed creative boundaries with bold ideas that helped Nissan Thailand earn global recognition —including the Nissan Global Award for the KICKS e-POWER
re-launch.

Adjima Wannapintu
VP, Marketing, Nissan Thailand

What We Do

We partner with brands directly.

We also support agencies with senior strategy and creative leadership
when extra firepower is needed.

Brand Building

Help your brand become easier to recognize and harder to forget through positioning, brand platforms, and communication strategy.

Get senior strategic and creative leadership without the cost and commitment of a full-time executive.

Fractional Creative Leadership

Create campaigns, launches,
and communications that solve business problems and drive measurable results.

Campaign Development

Add experienced strategy and
creative leadership to key pitches, launches, and special projects when extra firepower is needed.

Agency & Pitch Support